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O’Doul’s Non-Alcoholic Beer Slogan

O'Doul's Non-Alcoholic Beer

Project Description

The challenge was to sell the advantages of a non-alcoholic beer.

Everyone knows when you drink alcoholic beverages you run the chance of getting drunk and doing something really, REALLY stupid.

The benefit to O’Doul’s non-alcoholic beer is you never have to worry about waking up in some stranger’s front yard with a lampshade on your head.

Slogan

Next time, have an O’Doul’s.”

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