Palm Springs Tourism Slogan

Palm Springs Tourism logo

Project Description

Tasked with promoting Palm Springs as the destination for relaxing, we researched the core reasons people go on vacation,

They do it to get away, relax, and not think about anything. They just need a mental break. And if they had the choice, they would stay there forever.

View the print ad campaign.


Palm Springs. “A Suspended State of Relaxation.”

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