Advertising Taglines

Print Advertising Tagline Creation. We’re really good at it.

Advertising Taglines: A tagline is a highly-focused and brief phrase that clearly explains and defines the benefit of a product or service to the consumer in a meaningful and memorable way.

A great tagline will have a personality all its own and connect with the consumer at an emotional level, which is what makes it stick.

An ad campaign’s tagline can be one of the most the powerful means of affecting consumer spending, resulting in the rise of retail stock.
–Briskman Stanfield

The difference between a tagline and a company slogan is that slogans can change from campaign to campaign, while a great tagline is created to last, and in some cases become part of our everyday life and cultural history.

At Kristof Creative, “Quality is Job 1,” so “We try harder” everyday to “Think Different,” and create customized taglines and slogans that are “M’m M’m Good.” Strap lines that have that essential “Snap! Crackle! Pop!” so your business or product can “Reach out and touch someone.”

So “Let your fingers do the walking” and check out some of the company slogans and advertising taglines we’ve created for other clients. We think you’ll agree that “We bring good things to life.”

Tagline Creation Process

1. Creative Strategy Questionnaire

  • A laser-focused creative strategy outlining your key benefits, communication goals, target audience, and perceptual challenges. We will also gather information about your competitors, market place and possible pre-existing ad taglines already in use.

2. Tagline Development

  • Initial series of 7 competitive taglines available for review within 10 business days!
    (RUSH timing also available!)
  • Up to two (2) refinements until we have created a memorable tagline that conveys distinctiveness, personality and value.

3. Tagline Design

  • Your selected tagline designed to work as a cohesive unit with your pre-existing logo.

The above mentioned taglines are copyrighted material of their perspective companies and are used for demonstrative purposes only. Kristof Creative in no way claims authorship for the above creative and respects the strategy, hard work, and dedication of those who did.

Logo File Formats

EPS stands for Encapsulated Postscript. It is a vector-based file format that is infinitely scaleable. This means it can be scaled to ANY size without loss in print quality. It is also the most widely used and accepted print production format for high-resolution printing and can be imported into almost any software program. It is therefore the recommended format for logo design.

Print Formats: Color

  • (1) 4-color (also know as "full color" or CMYK) EPS
  • (1) 2-color PMS EPS (if applicable)
  • (1) 1-color PMS EPS (if applicable)
  • (1) 4-color high-resolution JPG
  • (1) 4-color high-resolution PSD
  • (1) 4-color high-resolution TIF

Print Formats: Black and White

  • (1) B/W EPS
  • (1) B/W high-resolution JPG
  • (1) B/W high-resolution PSD
  • (1) B/W high-resolution TIF

Fax Friendly Formats

  • (1) Fax Black EPS
  • (1) Fax Black JPG

Web-Safe Color Formats

  • (1) color EPS
  • (1) color JPG
  • (4) color GIF files (200, 300, 400, and 500 pixel widths)

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Logo File Formats

EPS stands for Encapsulated Postscript. It is a vector-based file format that is infinitely scaleable. This means it can be scaled to ANY size without loss in print quality. It is also the most widely used and accepted print production format for high-resolution printing and can be imported into almost any software program. It is therefore the recommended format for logo design.

Print Formats: Color
  • (1) 4-color (also know as "full color" or CMYK) EPS
  • (1) 2-color PMS EPS (if applicable)
  • (1) 1-color PMS EPS (if applicable)
  • (1) 4-color high-resolution JPG
  • (1) 4-color high-resolution PSD
  • (1) 4-color high-resolution TIF
Print Formats: Black and White
  • (1) B/W EPS
  • (1) B/W high-resolution JPG
  • (1) B/W high-resolution PSD
  • (1) B/W high-resolution TIF
Fax Friendly Formats
  • (1) Fax Black EPS
  • (1) Fax Black JPG
Web-Safe Color Formats
  • (1) color EPS
  • (1) color JPG
  • (4) color GIF files (200, 300, 400, and 500 pixel widths)

Creative Strategy Questionnaire

This questionnaire is at the heart of every successful project. The questionnaire is used to define the key benefits, communication goals, target audience, and perceptual challenges your business is facing. We will also gather information about your target market in order to help define and differentiate your business from the competition.