Newspaper Ad Design

We’ve been so busy creating award winning newspaper ads for our clients, we haven’t had time to finish writing this page.

Go ahead and take a gander at the newspaper advertising we’ve created for other businesses. Then give us a call.

Newspapers are usually 6 columns wide (again, this may vary from paper to paper based on its physical page size).

Here is the rule. The number of columns (in points/picas), times the height of the ad in inches = Total column inches. For example: 2 columns x 3 inches = 6 column inches.

Some common newspaper ad measurements in width:

  • One column (wide) – 12p (12 picas) = 2″ wide
  • Two columns (wide) – 25p (25 picas, not 24, that would be too easy) = 4.25″ wide
  • Three columns (wide) – 38p6 (38 picas, 6 points) = 6.4375″ wide
  • Four columns (wide) – 51p6 (51 picas, 6 points) = 8.625″ wide
  • Five columns (wide) – 64p9 (64 picas, 9 points) = 10.8125″ wide
  • Six columns (wide) – 78p (78 picas) = 13″

learn how to measure newspaper ad sizes in column inches.

If you have any questions, please contact us on (615) 656-5516.